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Keynote: Psychological barriers to climate action

Why we don't act – and how we can overcome obstacles.

Ready for communication that really works?

Are you planning an event that inspires and stirs people up? Are you looking for a sound introduction to psychological climate issues? Get psychological expertise for credible, strategically effective sustainability communication.

Why this offer?

We know a lot about the climate crisis—and yet we often do too little about it. The reasons for this are not only political or technical, but deeply psychological.

This keynote provides a well-founded, understandable and inspiring overview of the six most common psychological barriers to climate action—and shows how they can be overcome.

An ideal introduction for conferences, strategy days, leadership events or the start of internal transformation processes.
 
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Target groups

  • Companies and NGOs with ambitions for transformation
  • Administrations and political actors
  • Educational institutions and networks
  • Teams looking for a solid introduction to climate psychology
  • Organizers who want to combine depth with inspiration

 

Possible formats

✅ Keynote speech (30–60 minutes)

✅ Interactive impulse formats (90 minutes)

✅ Introduction to further process support or workshops

✅ Adaptable for managers, employees, or the general public
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Frequently asked questions

  • Why do people (or organizations) fail to act, even though they know better?
  • What blocks change on a psychological level, both individually and collectively?
  • What typical barriers do we encounter time and again?
  • How can change be psychologically reinforced and supported?
 
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Contents (selection)

  • The six most common psychological barriers:
    e.g., reactance, social norms, dissonance, overload, disconnection

  • Why knowledge alone is not enough—and what else works

  • Psychological levers for motivation, capacity to act, and commitment

  • Inspiration and practical examples for overcoming inner barriers

  • A clear, understandable introduction to the world of climate psychology

Goals

After this offer...

  • participants understand why climate action is often blocked
  • they recognize psychological patterns in organizations and society
  • they gain new perspectives on communication, strategy, and implementation
  • they are motivated to think more deeply about transformation and design it more intelligently

 

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Sounds like exactly what you're looking for?

Let us find out in a non-binding initial consultation how ClimateMind can support you - scientifically sound, practical, and transformative.

Psychological background

The offer is based on:

  • Climate psychology
  • Cognitive psychology
  • Social psychology
  • Emotional psychology

 

Topics:

  • Forms of knowledge, psychological distance
  • Cognitive dissonance
  • Social norms
  • Climate feelings
  • Self-esteem protection
  • Inner demons

Key Facts

📍 Format: Online or in person

⏱  Duration: 30–90 minutes

🧑‍🤝‍🧑 Participants: Any number (suitable for keynote speeches)

🧠 Expertise: Climate psychologists with lecturing and stage experience

💬 Language: German or English

Kostenfreies Whitepaper

Lernen Sie über Psychologie - um mehr zu bewirken.

4. Keynote – Psychologische Barrieren für Klimahandeln 2

Kostenfreies Whitepaper: Warum wir nicht handeln – und wie doch.

Erfahren Sie, welche psychologischen Mechanismen nachhaltiges Handeln blockieren – und wie Sie mit fundiertem Wissen Barrieren abbauen und Engagement ermöglichen. 📄 Jetzt herunterladen und neue Handlungsspielräume schaffen.

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So sieht es in unseren Keynotes, Trainings, Workshops und Online-Kursen aus.

Rethink communication – with ClimateMind.

Get started now with a nonbinding strategy consultation.